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Popular dating site Tinder will be celebrating the first Sunday in January as “Dating Sunday”, also known as Swipe Sunday. The company claims that it is “one of the busiest days of the year on dating apps as singletons bring their new year energy and intentions into their quest for making new connections.”
As per new data from Tinder, the number of Likes increases by 18.2% and the number of DMs sent increases by 22% on Swipe Sunday.From then until Valentine’s Day there are 11.4 million more messages sent globally compared with the rest of the year, and 58.7 million more likes sent compared to the rest of the year.
How to increase your chance of likes
For many singles, this period is the perfect moment to get their Tinder profile ready for whatever the new year’s connections may bring, the company suggests. The company also claims that on ‘Dating Sunday’, Tinder users respond on average 19.4 minutes faster than on other Sundays of the year.
OnePoll on behalf of Tinder conducted a study of 1000 18-25 year old dating singles across Delhi, Mumbai, Bangalore, Kolkata, Chandigarh, Chennai, Kochi, Jaipur, Hyderabad, Guwahati between April – May 2023. These are findings from this study
Tips from Tinder’s Year in Swipe report
This recently released report shows that 2023 was the year of dating “For the Plot”, with singles less concerned with where their relationship was heading, and were more concerned with creating memorable experiences and opportunities – also known as N.A.T.O Dating (a.k.a. Not Attached To Outcomes).
As per new data from Tinder, the number of Likes increases by 18.2% and the number of DMs sent increases by 22% on Swipe Sunday.From then until Valentine’s Day there are 11.4 million more messages sent globally compared with the rest of the year, and 58.7 million more likes sent compared to the rest of the year.
How to increase your chance of likes
For many singles, this period is the perfect moment to get their Tinder profile ready for whatever the new year’s connections may bring, the company suggests. The company also claims that on ‘Dating Sunday’, Tinder users respond on average 19.4 minutes faster than on other Sundays of the year.
OnePoll on behalf of Tinder conducted a study of 1000 18-25 year old dating singles across Delhi, Mumbai, Bangalore, Kolkata, Chandigarh, Chennai, Kochi, Jaipur, Hyderabad, Guwahati between April – May 2023. These are findings from this study
Tips from Tinder’s Year in Swipe report
This recently released report shows that 2023 was the year of dating “For the Plot”, with singles less concerned with where their relationship was heading, and were more concerned with creating memorable experiences and opportunities – also known as N.A.T.O Dating (a.k.a. Not Attached To Outcomes).
To help singletons live their best main character lives and maximize their chances of finding a match this New Year, Tinder is sharing the best profile trends, from its recently released Year in Swipe report.
- The optimal amount of words in a Tinder bio is between 15-45 – During peak season there are 519 Tinder bios edited a minute. So don’t hold back – in 2023, singles in India passionately voiced their values, championing social causes such as Environment, Mental Health, and Animal Rights to their dating mantras like Authenticity, No
Labels , and Emotionally Available in their Tinder bios.
- Share at least five photos: Focus on images that capture your personality at different times. During peak season, 2263 photos are added to Tinder profiles every minute2. And don’t forget to photo verify to get a blue tick on your profile showing your potential Tinder matches that it’s you in the photos. 65% of young daters in India said a verified profile makes a match more attractive.
- Discover attractive interests – Finding common ground is one of the easiest ways to meet someone compatible with you. Use Tinder’s newest features
Profile Quiz to check your compatibility with potential Tinder matches through a fun quiz about yourself. Share your responses on your Tinder profile, offering a glimpse into your preferences and interests. The most attractive interests in India right now are makeup, cafe hopping, self-care, skin care and pinterest.
- Be open about what you are looking for – Be clear with your intentions. Tinder’s Relationship Goals feature, where Tinder users can share what they are looking for in a relationship, reveals that a quarter (25%) of Tinder users in India are “still figuring it out”.
- Quality Time – Including your love language on your profile helps indicate your communication style for future relationships. Spending quality time together is the most popular love language for singles on Tinder.
Spark conversations beyond ‘hi’ – It can be pretty hard to start a conversation out of thin air but Tinder’s new profile prompts help users in expressing their unique personalities and show all their sides, from the fun humor to the ‘real talk’. By selecting and responding to Prompts, you can spark engaging conversations that dig deeper than a mere Like or Nope. The three most popular prompts globally are: “The key to my heart is”, “The first item on my bucket list is”, and “Two truths and a lie”.
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