Home Technology Haier launches ‘smart’ home appliances, expands production in India – Times of India

Haier launches ‘smart’ home appliances, expands production in India – Times of India

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Haier launches ‘smart’ home appliances, expands production in India – Times of India

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To mark its 20th anniversary of its establishment in the country and with an aim to expand both Indian customers and businesses, Haier India has launched its new range of home appliances, including TVs, ACs, refrigerators, washing machines and more.
Haier India expanded its product range in OLED & QLED TVs, Super Heavy-Duty Air conditioner series, Kinouchi Black Air conditioner, Vogue and smart convertible refrigerators, washer and dryer front load washing machine, commercial refrigeration solutions and commercial air conditioners.
Haier India also unveiled a range of smart innovations, including Robo-vacuum cleaners, smart kitchen appliances, microwaves, water heaters and much more.
Haier’s ‘Make in India’ plans
The company has already been manufacturing in the country for some time now, and it is also investing in expanding its manufacturing capacity in the Greater Noida and Pune plants. The company has started to manufacture a new range of commercial refrigerators, commercial Air conditioners and Kitchen appliances at its Pune plant.
“We are extremely proud of this milestone as it reflects the support and deep connection we have with our customers, partners, and employees who have played a pivotal role in every step of our success. Throughout this journey, we have been driven by our commitment to customer-inspired innovation, dedication to ‘Make in India and Made for India’,” said NS Satish, president, Haier Appliances India.
The company also unveiled its ‘new vision’, “More Creation, More Possibilities” aimed at making the “lives of its customers efficient, convenient and comfortable.”
Haier India says it employs over 35,000 workers in India, and serves over 25 million customers in the country. It has made an investment of over Rs 3,000 crore in India. Haier established its first manufacturing plant in Pune in 2007 and a second plant in Greater Noida in 2022. As per the company, it produces 9 million products annually, including a million air conditioners, 1.5 million washing machines, and 3 million refrigerators.



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