Cyber fraudsters are currently manipulating a video of Virat Kohli, using deepfake technology to create deceptive advertisements. These ads falsely endorse a betting app, suggesting that the renowned cricketer guarantees substantial profits from minor investments.
A specific video, showing Kohli allegedly endorsing the betting app in Hindi, has quickly circulated across various social media platforms.
To enhance the video’s authenticity, the fraudsters have doctored footage to feature a prominent TV journalist, creating the illusion that the ad was aired during a live news segment. The advertisement insinuates that Kohli made a considerable profit by investing a small amount, luring viewers with the allure of quick wealth.

The fraudsters used technology to modify an interview clip of Kohli, substituting his genuine voice with a synthetic one. This manipulation gives the impression that he is promoting an online game of questionable value. Despite Kohli never supporting such games, the altered video implies he endorses the app, promising attractive investment returns.
In another deepfake video, Kohli is depicted speaking English with an intermittent American accent. This video features a deepfake of another news presenter promoting the gambling app alongside the cricketer.
Sachin Tendulkar’s deep fake video
This misuse of public figures’ images follows a familiar pattern. Earlier, Sachin Tendulkar addressed a counterfeit video where he was shown discussing his daughter Sara playing a specific game. “It’s astonishing how simple it is to earn well these days,” he is portrayed as saying in the video.
Sachin urged social media platforms to remain vigilant and responsive to complaints. He emphasized that prompt action from these platforms is vital to halt the spread of misinformation and deepfakes. He made this statement on X, previously known as Twitter.

Digital scammers are now exploiting a video of Virat Kohli by creating fake advertisements using deepfake technology. The ads promote a betting application, falsely claiming that the legendary cricket player endorses high returns from small investments.